Bruce Friedrich is co-founder and executive director of The Good Food Institute (@GoodFoodInst), a nonprofit that promotes plant, dairy, and eggs-based meats as well as clean meat (also known as cultured meat and cell-based meat), as alternatives to the products of conventional animal agriculture.
Bruce is a TED Fellow (whose TED Talk has been viewed over 1M times), Y Combinator alum, and popular speaker on food innovation. He has also been featured in the Wall Street Journal, USA Today, Los Angeles Times, Wired, and many other publications and appeared on The Today Show, NBC Nightly News, CBS Evening News, TED Radio Hour, and a variety of programs on MSNBC, Fox News, and CNN
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